Yo Gotti is a rapper, singer, songwriter, and record producer who has a net worth of $16 million. He is one of the leading figures of the reggaeton genre, which blends rap, reggae, and Latin rhythms. He has released 11 studio albums, three of which have been certified gold by the RIAA. He is also the founder and CEO of his own label, Collective Music Group (CMG), which has signed artists like Moneybagg Yo, 42 Dugg, EST Gee, and GloRilla.
How Yo Gotti Became Famous
His Early Life and Career
Yo Gotti was born as Mario Sentell Giden Mims on May 19, 1981, in Memphis, Tennessee. He grew up in a musical family, as his father was a salsa percussionist and his mother came from a family of musicians. He developed a passion for music at a young age and started singing and rapping when he was 13 years old.
He was influenced by the hip hop and dancehall music that he heard from DJs like DJ Playero, DJ Nelson, and DJ Drako. He also created his own style of music, which he called reggaeton, by mixing rap, reggae, and Latin rhythms. He is credited as one of the pioneers of the genre and the first artist to use the term reggaeton in 1994.
He made his debut on DJ Playero’s mixtape “Playero 34” in 1991, and then released his first solo album “No Mercy” in 1995. He gained popularity in Puerto Rico with his albums “El Cartel” (1997) and “El Cartel II” (2001), which featured songs about social issues, violence, and politics. However, his music was also controversial and was banned by the government for its explicit lyrics.
His Breakthrough Success
Yo Gotti’s breakthrough success came in 2002 with his album “El Cangri.com”, which reached the international market and earned him recognition in the United States. The album included hits like “Latigazo”, “Son Las Doce”, and “Guayando”. It also featured collaborations with artists like Nas, Nicky Jam, and Ivy Queen.
His fame skyrocketed in 2004 with his album “Barrio Fino”, which is considered one of the best reggaeton albums of all time. The album sold over six million copies worldwide and won him several awards, including a Latin Grammy Award for Best Urban Music Album. The album included his signature song “Gasolina”, which became a global phenomenon and reached the top 10 on the Billboard Hot 100 chart.
He continued to release successful albums, such as “El Cartel: The Big Boss” (2007), “Mundial” (2010), “Prestige” (2012), “King Daddy” (2013), and “El Disco Duro” (2017). He also collaborated with other famous artists, such as Fergie, Akon, Snoop Dogg, Enrique Iglesias, Luis Fonsi, Justin Bieber, Katy Perry, Bad Bunny, Anuel AA, and many more.
With the song “Despacito,” which he co-wrote and performed with Luis Fonsi, he reached yet another milestone in 2017. The song became viral and set numerous milestones, including the longest-running number one song on the Billboard Hot 100 chart (16 weeks), most-streamed song of all time, and most-watched video on YouTube (nearly eight billion views2). The song was nominated for three Grammy Awards, as well as four Latin Grammy Awards.
How Yo Gotti Makes Money
His Music Sales and Royalties
Yo Gotti makes money from his music sales and royalties. He has sold over 30 million records worldwide, making him one of the best-selling Latin artists of all time. He also receives royalties from his songs whenever they are played on the radio, streamed online, or used in movies or TV shows. He also earns money from his songwriting credits for other artists.
His Endorsements and Merchandise
Yo Gotti makes money from his endorsements and merchandise. He has signed deals with brands like Pepsi, Reebok, Walmart, Colgate, Gatorade, Mountain Dew, Corona, and many more. He also has his own clothing line called DY Collection, his own fragrance called DYamante, his own headphones called Daddy Yankee Beats by Dr. Dre, and his own video game called Trylogy.
His Tours and Concerts
Yo Gotti makes money from his tours and concerts. He has performed in over 30 countries around the world and has sold out venues like Madison Square Garden, Staples Center, and Wembley Arena. He also participates in festivals and events like Coachella, Lollapalooza, and the Latin Grammy Awards.
FAQ
What is Yo Gotti’s net worth?
Yo Gotti’s net worth is estimated to be $16 million as of 2023.
How much does Yo Gotti make per year?
Yo Gotti makes about $4 million per year from his music, endorsements, merchandise, and tours.
How old is Yo Gotti?
Yo Gotti is 42 years old as of 2023. He was born on May 19, 1981.
Is Yo Gotti married?
Yo Gotti is not married, but he has a long-term girlfriend named Lakeisha Mims. They have three children together: Mario, Starlit, and De’arra.
What is Yo Gotti’s real name?
Yo Gotti’s real name is Mario Sentell Giden Mims. He adopted his stage name from the slang term “Gotti”, which means someone who is powerful or respected.